Website design ideas that will give your startup business the online presence it deserves. Congratulations to you, you finally took a shot in starting up the business you have dreamt of for a very long time.
In any desired company you have decided to venture into, trying to showcase your products or services is one of your top priorities.
The service of a web designer is required to create a friendly user interface website that can be easily navigated by customers and not derail from the aim of also advertising the goods or services offered on their website.
Things to Consider When Designing a Website for a Start-Up
Designing a startup website requires a strategic process, there is a need to make one’s business stand out, give out the required information, and also maintain a professional look, all these should be done without making the website look congested and tacky.
These are some tips that are effective when designing a website for startups:
1. Simple and intuitive navigation:
Having the menus clearly written in bold colors, menus that lead the customers to the part of the website about what they need.
The main aim is for customers to get the whole information of the products or the services therefore the need of the 2-4 amount of menu one needs to click on and give the necessary information.
Another thing to consider is that a new startup website should be designed in such a way that it won’t be congested.
Having a simple navigation can help easy user interface that can make the visit to the website an easy experience
2. Contents:
Content marketing is considered one of the leading forms of advertisement, over the years content marketing has increased the sales of business to a higher percentage.
The effects of contents marketing in a startup website can not be overemphasized, contents on the website pass the message to those who just visit the website about their pain points, how the products or services solves their problem and also what they stand to gain when they make use of the product or patronize the business.
Contents could come in any form, either written contents, copywriting, storytelling,infographics or video contents.
However, as beautiful as content can be and gives you the required results you want and passing the necessary information, there are some necessary things to consider so as not to bombard the website with unnecessary contents
1)Pinpoint the customer pain point and how you can solve their problem in a succinct manner
2)Write compelling contents and make use of visually appealing photographs to give the contents more life.
3)Avoid repetition of statements
4)Let your content be precise and succinct
5)Make sure to use call to action CTA, this will trigger the potential clients to take actions before leaving the page.
3. Minimalist design:
This is another crucial part of website design to consider for a start up.There is a strong urge to make the website as attractive as possible and in the process of doing so, the website might have too much design that might lead to a migraine, it’s therefore important to go with a minimalist and simple design that still gives the professional look that it deserves.
The design should give room to advertise the products or give out information about the services that will be rendered.
Color is associated with human psychology and it has an effect on humans more than we can imagine therefore the right color should be used, bright or calm colors will trigger an active part of the brain.
Words that are considered necessary to stick to the minds of the visitors should be highlighted in colors and different fonts that catch the attention of the customers.
However the website shouldn’t contain too many colors and different fonts so as not to make the website too tacky, incorporating all these to give a minimalist design can make the website visually appealing.
4.Mobile friendly:Having a website is one thing and having a mobile friendly device is another important thing.
You have that beautiful product and everybody knows about your services, your contents explains everything that potential customers needs to know about your business and you are ticking all the boxes for a good website.
And then there is a problem, your website isn’t mobile friendly and it looks like it’s going to be the Achilles heel for this wonderful website you have.
It is very important to put in mind that your website should be Mobile friendly and also fast in accepting commands.
What is mobile friendly?
Imagine you log in to a website and you try to tap an icon but then it is too small for your finger to tap on your smartphone.
You can relate to such right?
Not everyone has access to a personal computerMobile friendly websites are websites that can be easily accessible on mobile phones and also make the user experience easy and excellent.
Mobile friendly websites should be fast,easy to touch interface, graphics suitable for smartphones,easy navigation.
This will make the whole experience easy for those who own smartphones.
5.CTA/information There’s a good chance that your menus and content might have given out every information that is required of you when creating your website.
However you should be aware that customers still have some numerous questions about your products or your services, how to reach out to you?
How to make use of such products and sometimes questions might arise after you have being patronized
It’s would be a great idea to consider providing additional information information that answers the question that this customers might have in mind and that is why we see the FAQ menu on each website, there should be a section answering every “How” question room for a step by step user experience for the products or services.
This part should be exposed on the website and also easily accessible, in addition, there should be an easily accessible customer service to answer questions or complaints that are not in the website.
The most important of all should be the use of CTA which means Call to action, the main aim of creating your website is to make clients see your brand and also patronize you, therefore there is a need to trigger the clients to action.
There should be a menu that allows the clients to access your products or services such as “Sign up” “Order now” and “We are open now”.These would make them visit your website and take action before leaving.
There are other things to prioritize when creating a website for a start and that includes clarity, user-friendliness, and scalability which is the ability to perform tasks regardless of traffic and workload easily.
Where can I find the best web design company?
As a startup, all the above mentioned is crucial when designing your website you will need for your business online presence.You now have the insight of what is expected of a good website, there are tons of website design companies that will give you the desired results and one of them is V3 design.
V3design is a web development and digital marketing company that helps businesses get the required online presence that is needed for their business to grow, assisting in giving a compelling brand identity.
We are also offering free courses on, website design, Content marketing, branding and lots more, You should check the YouTube channel @V3designtech to begin your journey to gain the knowledge you have always wanted.
As a startup business, worry less. V3design will give you the website design and branding that will make your business dreams come true, Every client’s satisfaction is prioritized.
Check out our website and begin your journey to make your business dream come through.
CONCLUSION
Having a website for a startup is an amazing experience and it is a means of representing your brand both locally and internationally.
Your website is the face of your brand therefore every process when it comes to designing one for a start-up should be considered thoroughly so as to avoid mistakes that shouldn’t be made in the first place, the above tips can guide you through when designing a website and it will help give your business the visibility that it deserves.
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